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Pursuant to Section 13 or 15(d)

of the Securities Exchange Act of 1934

Date of Report (Date of earliest event reported): December 10, 2021 (December 7, 2021)



Viant Technology Inc.

(Exact name of Registrant as Specified in Its Charter)




Delaware   001-40015   85-3447553

(State or Other Jurisdiction

of Incorporation)



File Number)


(IRS Employer

Identification No.)


2722 Michelson Drive, Suite 100

Irvine, CA

(Address of Principal Executive Offices)   (Zip Code)

Registrant’s Telephone Number, Including Area Code: (949) 861-8888



Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:


Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)


Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)


Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))


Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Securities registered pursuant to Section 12(b) of the Act:


Title of each class





Name of each exchange

on which registered

Class A common stock, par value $0.001 per share   DSP  

The Nasdaq Stock Market LLC

(Nasdaq Global Select Market)

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§ 240.12b-2 of this chapter).

Emerging growth company

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.




Item 5.02

Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers.

On December 7, 2021, the board of directors (the “Board”) of Viant Technology, Inc. (the “Company”) increased the size of the Board to five members and appointed Vivian W. Yang as a member of the Board, effective December 7, 2021. Ms. Yang will serve as a Class III Director until the Company’s 2024 Annual Meeting of Stockholders and until her successor is duly elected and qualified. Ms. Yang was also appointed as Chair of the Corporate Governance and Nominating Committee of the Board and as a member of the Audit Committee of the Board.

Ms. Yang, age 54, has extensive experience in the media and technology industry. She served as the chief legal officer of The Trade Desk, Inc., a Nasdaq listed provider of a global technology platform for buyers of advertising, from August 2016 until July 2020 and as chief administrative officer and general counsel of RealD Inc., a NYSE-listed company that develops and licenses 3D and other visual technologies globally, from April 2014 to August 2016. Ms. Yang has also served as senior vice president & general counsel for CityGrid Media, a digital advertising network owned by IAC, and senior vice president, business affairs, finance and administration of the Global Media Group at Time Warner. She has held senior positions with eCompanies, LLC and Sony Pictures Entertainment Inc. Ms. Yang started her legal career at Latham & Watkins LLP after receiving her JD from Georgetown University Law Center. She earned a B.S. in Accounting from The Pennsylvania State University and was a certified public accountant with KPMG prior to starting her legal career.

Ms. Yang will be granted two awards of restricted stock units with respect to the Company’s common stock. One restricted stock unit award will have a grant date fair value of $150,000, and will vest on the third anniversary of the date of grant, subject to Ms. Yang’s continued service to the Company. The second restricted stock unit award will have a grant date fair value of approximately $65,753, representing a pro rata portion of the standard annual director grant of restricted stock units, and will vest on the date of the Company’s next annual meeting of stockholders, subject to Ms. Yang’s continued service to the Company. The equity awards will be made under the Company’s 2021 Equity Incentive Plan. The Company also intends to enter into its standard form of indemnification agreement with Ms. Yang.

There are no arrangements or understandings between Ms. Yang and any other persons pursuant to which she was elected as a director of the Company. There are no family relationships between Ms. Yang and any director or executive officer of the Company, and she has no direct or indirect material interest in any transaction required to be disclosed pursuant to Item 404(a) of Regulation S-K.

In connection with Ms. Yang’s appointment to the Board, in order to achieve a more appropriate balance of the timing of term expirations among the Company’s three classes of directors based on the commencement of board service, the Board determined that Elizabeth Williams, currently a Class III director, should be reclassified from Class III to Class II (with a term expiring at our 2023 annual meeting of stockholders). Accordingly, on December 7, 2021, Ms. Williams agreed to resign from her position as a Class III director and the Board immediately reappointed her as a Class II director. The resignation and reappointment of Ms. Williams was effected solely to balance the timing of term expirations, and for all other purposes, including vesting and other compensation matters, Ms. Williams’s service on the Board is deemed to have continued uninterrupted.

On December 9, 2021, the Company issued a press release announcing Ms. Yang’s appointment. A copy of the press release is furnished as Exhibit 99.1 to this Current Report on Form 8-K.

Item 9.01 Financial Statements and Exhibits.

(d) Exhibits.




99.1    Press release of Viant Technology Inc., dated December 9, 2021.
104    Cover Page Interactive Data File (embedded within the Inline XBRL document)




Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.


    Viant Technology Inc.
Date: December 9, 2021     By:  

/s/ Larry Madden

      Name: Larry Madden
      Title:   Chief Financial Officer




Exhibit 99.1




Adding Industry Leader in Advertising, Media and Technology

IRVINE, Calif. Dec. 9, 2021Viant Technology Inc. (NASDAQ: DSP), a leading people-based advertising software company, today announced the appointment of Vivian Yang to its board of directors, effective December 7, 2021. Ms. Yang will serve as chair of the Nominating and Governance Committee in addition to serving as a member of the Audit Committee.

“We are pleased to welcome Vivian as a new, independent director to Viant,” said Tim Vanderhook, CEO, Viant. “We look forward to her contributions as we continue to execute our strategy, drive profitability and enhance value for Viant’s shareholders.”

Ms. Yang brings to the board over twenty years of legal experience in advertising, media, and technology, having served in numerous executive positions, including Senior Vice President, Business Affairs, Finance, and Administration at Time Warner Global Media Group and Chief Administrative Officer & General Counsel of RealD Inc. Ms. Yang most recently served as The Trade Desk’s Chief Legal Officer and led the legal and governance aspects of its evolution as a public company.

“I’m delighted to have the opportunity to join the board of directors at Viant,” said Vivian Yang. “I appreciate the board’s confidence in me and could not be more excited to collaborate with the team in guiding Viant’s continued success at such a pivotal point for the advertising and technology industry.”

About Viant

Viant® is a leading people-based advertising software company that enables marketers and their agencies to centralize the planning, buying, and measurement of their advertising investments across most channels. Viant’s self-service Demand Side Platform (DSP), Adelphic®, is an enterprise software platform enabling marketers to execute programmatic advertising campaigns across Connected TV, Linear TV, mobile, desktop, audio, and digital out-of-home channels. Viant’s Identity Resolution capabilities have linked 115 million U.S. households to more than 1 billion connected devices and are combined with access to more than 280,000 audience attributes from more than 70 people-based data partners. Viant is an Ad Age 2021 Best Places to Work award winner and the Adelphic DSP is featured on AdExchanger’s 2021 Programmatic Power Players list. To learn more, visit viantinc.com and adelphic.com or follow us on Facebook, Twitter, Instagram, LinkedIn, and YouTube.

Media Contact:

Karen Castillo-Paff